We find the most effective metonymies to redefine your brand.
Let's foster your brand's most salient characteristics and create an integrated communications strategy that will reach the right audiences organically.
"Mum, look! No hands".
Be visible and promote your brand.
From traditional marketing, above or below the line, to digital, inbound or outbound, we can develop and implement the marketing strategy that suits your needs.
"Along with New, Free is one of the most powerful words in economics". Unknown
Expand your reach and presence in Europe.
With the focus on trade marketing activities that will increase the offer, we have the experience you need to expand your brand in Europe.
"A square metre of green is greener than a square centimetre of green". Henri Matisse
Métonymie_ was founded in 2013 by the entrepreneur Polo Sánchez-Valle. The company started as an events management agency, but now offers a broader range of marketing and communications services to an amazing roster of inspiring and exciting like-minded fellow entrepreneurs and companies.
At Métonymie_, we believe in the power of collaboration and global working networks. As the economy moves towards the collaborative consumption model, so does Métonymie_. We work in an open structure model, keeping fixed costs low and adapting to each project, according to its size and scope. In this collective structure, every team member’s contribution is key to the success of the project. In this way, we will ensure that you receive only the best deliveries from our experienced and dedicated bespoke teams.
SOME OF THE CLIENTS WE HAVE PROUDLY WORKED WITH:
A fancy French word for metonymy.
As humans, we are unable to comprehend the unbounded, all-encompassing image of things in their entirety. It is, therefore, extremely common to take one well-understood or easy-to-perceive element of something and use it to represent that thing as a whole, or another aspect of it.
This mental process uses metonymies and it is one of the most effective mechanisms to trigger image change, in a natural, organic way.
Icons, initials, brand names, nicknames, stereotypes, paragons, part-for-the-whole images, place-for-the events names, product-for-producer pictures, absent-but-known or part-whole relations, domain expansions and domain reductions, category relations: these are all different types of metonymies. And metonymies are not only part of the visual or written realm; they can also be sounds, tastes and scents.
Everyone deserves a nice #BrandNewStereotype
Trade Marketing Manager
Design and Digital Manager